All Ages and Tech Do Mix | Sorenson Communications
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All Ages and Tech Do Mix

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That blanket assumption was never really true for all seniors, but it’s even less so now as the eldest Gen Xers are pushing 60 years old, ushering a generation into senior status that have embraced technology in their work and personal lives for decades.

Even now…

  • 98% of older Americans say they use the internet daily
  • More than 50% of seniors have switched their newspaper subscriptions to digital
  • At least 88% of older folks use social media, primarily to combat isolation and connect with people
  • 34% of seniors now use smart speakers (largely to stream music)

These numbers are only going to keep rising as middle-aged people slide into their golden years and tap into the potential for technology to make the most of their retirement, like smartphone apps for hearing loss.

Younger generations and assistive technology

As you know, hearing loss is increasingly affecting teenagers and young adults, potentially increasing the generational diversity in your lobby. But while the challenge for years has been convincing people with hearing loss to get on board with solutions to help them hear better, younger generations are largely leaning into hearing aids as one more type of useful wearable tech.

Not only that, but your Gen Z and Millennial patients who qualify for call captioning will love you for offering it, with the majority of those age groups now preferring to use closed captions for media, with or without hearing loss. While they may not opt for the traditional caption phone…an award-winning AI-powered smartphone app? Right up their alley. Your account manager will contact you in the next couple weeks about how to refer eligible patients — from Boomers to mere babes — for CaptionCall Mobile.

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